Intellectually curious, self-reflective, methodologically rigorous, innovative and team-oriented. Our culture is externalized in how we relate to our clients and help them win.

Trusted by the nation's top firms

What We Do

Empirical Creative LLC is a boutique trial consulting firm. Our specialty is providing jury research and graphics consulting on complex, high-stakes civil and white-collar criminal litigation with an eye towards understanding and reducing risk and uncertainty for our clients.

At Empirical Creative, one size does not fit all. Just as every case comes with its unique set of facts and circumstances, we are sensitive to ensuring that any research event and/or graphics project we design and conduct is customized to meet your unique objectives for retaining us in the first place. The general types of jury research services listed on this site are only models, and, in reality, there are many permutations both within and among these services that we would recommend utilizing depending on your unique needs.

“Among the keys to success in high stakes complex business litigation, is the ability to tell a story to the jury, rigorously consistent with the facts, that places the client in the most favorable light. Over the past 40 years I have worked with a number of jury consultants but none more talented or creative as Jim Dobson and Dave Klein. They work tirelessly and effectively with the trial team and the client to create both the most effective oral presentation and compelling demonstrative graphics to assist the jury’s understanding of complex facts.

Assessing risk and advising senior management and the Board of Directors is a critical function for a General Counsel. The difference between guessing and knowing is research. Instead of relying on guesswork, speculation or groupthink, Empirical Creative puts you in the position, with your trial team, to make informed decisions based upon an analysis of the trier of fact.

It’s a mistake to go to trial without Jim and David as part of the team.”


EVP and General Counseling

Jury Research

Mock Trials

Single or multi-day trial simulations.

Focus Groups

A thorough examination of how a jury will perceive the case issues.

Witness Prep

Jurors’ evaluation of witness testimony is one of the single biggest factors affecting their decision-making.

Jury Selection

Uncover the major background jury profiles that predispose jurors to view your case favorably or unfavorably.

Judge & Arbitration Research

Examine how judges and arbitrators will view the merits of your case.

“Empirical Creative provides exceptional, data-driven, client-focused jury consultant services at a fair price. They have assisted me on several occasions with jury selection and mock jury exercises, and never fail to impress. In addition to their terrific empirical insights, they are good people, who we welcome into the trenches of tough assignments, and their written work is accessible and user-friendly. I look forward to working with them again.”

David Goldberg

Katten Muchin RosenMan LLP

Trial Graphics

Powerpoint Presentations

Interactive Multimedia Presentations

Trial Boards

Exhibit Production

3D Animations

“Jim Dobson and David Klein of Empirical Creative are the very best jury consultants, and much more. Since they truly understand advocacy and persuasion, and take the time to truly understand your case, they are able to help a skilled trial lawyer integrate the key themes of the case to the likely audience. Their insights into jurors and jury selection are deep, thoughtful and case-specific. They helped us make the most of our jury panel, and select a jury that could understand and accept the key themes of our case, and then advocate and vote for us in the jury room. I am looking forward to the next opportunity to work with them.”

Elliot Peters

Keker, Van Nest & Peters