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Intellectually curious, self-reflective, methodologically rigorous, innovative and team-oriented. Our culture is externalized in how we relate to our clients and help them win.

See What Our Clients Say About Us See What Our Clients Say About Us

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At Empirical Creative, one size does not fit all. Just as every case comes with its unique set of facts and circumstances, we are sensitive to ensuring that any research event and/or graphics project we design and conduct is customized to meet your unique objectives for retaining us in the first place. The general types of jury research services listed on this site are only templates, and, in reality, there are many permutations both within and among these services that we would recommend utilizing depending on your needs.

“Jim Dobson and David Klein of Empirical Creative are the very best jury consultants, and much more. Since they truly understand advocacy and persuasion, and take the time to truly understand your case, they are able to help a skilled trial lawyer integrate the key themes of the case to the likely audience. Their insights into jurors and jury selection are deep, thoughtful and case-specific. They helped us make the most of our jury panel, and select a jury that could understand and accept the key themes of our case, and then advocate and vote for us in the jury room. I am looking forward to the next opportunity to work with them.”

ELLIOT PETERS
KEKER, VAN NEST & PETERS
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Case Experience

experience where it matters.

Empirical Creative’s Jury Consultants and Graphic Designers have spent the last decade working intensely with clients to obtain favorable outcomes in a broad range of high-stakes litigation matters. Our clients include many top-tier law firms, and the cases we have consulted on include some of the most noted civil and criminal matters in recent history. Our dedication to independent thinking, sound research principles and creative, yet practical trial strategy, jury selection and persuasive graphics advice makes us highly-sought after in the industry.

Our People

James Dobson

Principal

631.676.7834
jdobson@empiricalcreative.com
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Jim has a broad range of experience in both civil and criminal litigation and has supported both plaintiffs and defendants in matters involving contract disputes, securities and accounting fraud, intellectual property, antitrust, medical malpractice and others. He has been recognized as having played key roles in the successful outcomes of some of the nation's most complex and high-profile cases. After a long...

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David Klein, Ph.D.

Principal

631.676.7833
dklein@empiricalcreative.com
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Dave has been in the jury consulting field since 2002. He first worked at a national jury consulting firm, where he quickly rose to become Director of its Jury Consulting Division, overseeing a group of ten jury consultants. In 2007, he co-founded Empirical Creative, LLC., a boutique trial consulting firm that specializes in providing jury research, trial graphics and...

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John P. Esser, Ph.D.

Senior Jury Consultant

jesser@empiricalcreative.com
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John P. Esser is Professor and Chair of Sociology at Wagner College. He received his B.A. from Haverford College, and his J.D., M.S., and Ph.D. at the University of Wisconsin-Madison, where he served as the Hewlett Fellow in Dispute Resolution. He is the co-editor of The Science of Courtroom Litigation: Jury Research and Analytical Graphics (forthcoming, ALM/Law Journal Press), as well as author and co-author of...

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Steve Tuholski, Ph.D.

Senior Jury Consultant

stuholski@empiricalcreative.com
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Steve Tuholski came to the jury consulting field in 2004 after a successful academic career at Southern Illinois University. As a jury consultant, Steve is an expert in pre-trial research and how to effectively leverage data from research to increase his client's success at trial, pre-trial mediation, and other alternative dispute resolution settings. Steve's philosophy is to "practice like we play", and...

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Bill Wenzel, Ph.D.

Jury Consultant

516.241.5787
bwenzel@empiricalcreative.com
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Bill is a Jury Consultant at Empirical Creative. He helps plan and run mock jury, judge, and arbitration research, performs in-depth analyses of qualitative and quantitative data, and leverages these findings to inform the development of persuasive arguments, case strategies, and graphics.

Bill has a B.A. in economics from Johns Hopkins University and a Ph.D. in experimental...

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Jessica Genaw

Senior Graphic Designer

631.848.3696
jgenaw@empiricalcreative.com
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Jessica Genaw is a Senior Graphic Designer with Empirical Creative. She has been in the litigation design field for over nine years working with trial teams to create persuasive and strategic demonstratives for complex litigation. Jessica has supported a wide range of matters across the country such as pharmaceutical litigation, insurance, employment and securities matters...

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Thomas Bryan

Graphic Designer

631.707.6953
tbryan@empiricalcreative.com
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Thomas Bryan is a Graphic Designer with Empirical Creative. He has over twenty years of experience as a designer, animator for advertising and over ten years of experience as a litigation designer simplifying complex concepts into easily understandable demonstratives for use in court. Thomas has supported many cases ranging from insurance, pharmaceutical, securities, medical malpractice and...

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